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Our Work

At North of Right, we create AI-driven local marketing systems designed to rank fast, convert better, and scale efficiently. We specialize in building data-structured websites that strengthen local visibility across the Twin Cities region. Below is a highlight from one of our recent projects.

Twin Cities Defense Network

Twin Cities Defense Network is a local attorney directory connecting Minnesota residents with top-rated criminal defense lawyers throughout the Twin Cities metro area. The site was fully developed and optimized by North of Right using a modern Astro + Cloudflare + Airtable stack — ensuring high speed, flexible data handling, and search-ready structure.

Verified by SEMrushOct 23, 2025
Site Health: 99% • Errors: 0
View audit (PDF)
SEMrush Site Audit overview for twincitiescriminalattorney.com (October 2025)
Summary screenshot linked to the full audit PDF.

The directory’s architecture was built for scalability, with city-level landing pages and AI-assisted copywriting to match localized intent across 7-county metro areas. Structured data (LocalBusiness and Breadcrumb schema) and rich snippets are embedded to maximize click-through rates from Google search.

Live site: twincitiescriminalattorney.com

Coming Soon

More Twin Cities–based AI marketing projects are in development — from trade service directories to smart local content networks. Check back soon to see what’s next.